cx-i

Insights into the online customer experience from Mike Baxter

what is xml?

How to subscribe to cx-i updates

The orange xml button is a rapidly spreading standard across web sites to enable you to stay informed of new or updated content.  What happens is that I update a file on
cx-i (the xml feed) every time I add new information. This file is automatically machine-read every day by xml-readers and by subscribing to one of these readers you can be kept informed of updates. You can, therefore, get updates from all your favourite sites, provided they offer this type of xml service. Most people who have started this type of subscription service wonder how they previously survived without it!

You can subscribe to cx-i updates in 2 easy steps:

  1. Subscribe to a reader service - I use Bloglines, which is free and registration is easy (only email address, password, time zone and language required). (See other reader services available - they are called 'RSS readers' for reasons explained here)
  2. Click on the one of the xml buttons in the left-hand column of this page. This will take you to a page of xml gobbledegook: ignore it completely but copy the web address (URL). Then go to the 'My Feeds' section of Bloglines, click the 'Add' button and paste it into the textbox called 'Blog or Feed URL'. Hit the Subscribe button and you will be automatically notified of all updates to cx-i.com.

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