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  <title>Insights into the Online Customer Experience </title> 
  <link>http://cx-i.com/</link> 
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  <copyright>Copyright Mike Baxter 2005</copyright> 
  <lastBuildDate>Mon, 11 Apr 2005 12:15:00 GMT</lastBuildDate> 
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  <title>online financial services - introduction</title> 
  <description>A lot of what is known about the sales of goods online also applies to the sales of services online (and vice versa). The sectors can, therefore, learn a lot from each other's best practices and examples of this will be explored here at cx-i over the coming months. Read more about the research that will be appearing on cx-i over the coming months ...</description> 
  <link>http://cx-i.com/online_fs/introduction.aspx</link> 
  <guid>http://cx-i.com/online_fs/introduction.aspx</guid> 
  <category>online financial services</category> 
  <pubDate>Sat, 02 Apr 2005 12:01:00 GMT</pubDate> 
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<item>
  <title>touching the intangibles I</title> 
  <description>How do managers of financial services e-commerce sites manage more intangible apsects of the customer experience such as respect, trust and credibility? Find out why these issues have become a lot less intangible than they were a couple of years ago ...</description> 
  <link>http://cx-i.com/online_fs/intangibles.aspx</link> 
  <guid>http://cx-i.com/online_fs/intangibles.aspx</guid> 
  <category>online financial services</category> 
  <pubDate>Sat, 02 Apr 2005 10:42:00 GMT</pubDate> 
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