cx-i

Insights into the online customer experience from Mike Baxter

most recent posts on online financial services

2nd April 2005 | online financial services - introduction

A lot of what is known about the sales of goods online also applies to the sales of services online (and vice versa). The sectors can, therefore, learn a lot from each other's best practices and examples of this will be explored here at cx-i over the coming months. Read more about the research that will be appearing on cx-i over the coming months.


2nd April 2005 | touching the intangibles I

How do e-commerce managers manage more intangible apsects of the customer experience such as respect, trust and credibility? Find out why these issues have become a lot less intangible than they were a couple of years ago.

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